I have always walked past the Le Labo counter in Liberty because I thought it looked so clinical.  And also because I didn't really know about the concept.
Le Labo fragrances are made "fresh" when you order it - that is, they mix it from scratch for you in their lab boutique, and personalise it with your name on the label.  The bottle design is simple and masculine, with a magnetic lid - I like that.

So I finally made it to their boutique off Marylebone High Street on the weekend.  The sale assistants were very helpful and not snobby at all (that's my fear when I go to small boutiques and counters).  One of them explained Le Labo's concept and was clearly enthusiastic about it.

I left with two samples - Bergamote and Rose.  Bergamote is definitely my favourite out of the two.  I won't try to describe the scent as I clearly don't have the talent for it.  I've been wearing it today and sadly it doesn't seem like last very long on me.  I will try a few more times and see how it turns out.  I've been wanting to get Aqua Universalis by Maison Francis Kurkdjian as well, and well, maybe 2 bergamot fragrances is a bit of an overkill?